General Cannabis, A Wave of Cannabis Legalization Initiatives on the Horizon

General Cannabis Corp. (OTCQX: CANN) operates in the cannabis sector through four subsidiaries and divisions, Next Big Crop Consulting, Iron Protection Group, Chiefton Supply Company, Chiefton Design.


On August 10th, CANN shares were trading at $2.17 per share and on September 19th hit a recent high of $4.49 per share. Since then CANN shares had consolidated at about $3.20 per share.


Canada is set to implement their legalization of recreational cannabis use on October 17th. In the U.S., 30 states have some form of legal medical cannabis use and 9 states have approved recreational cannabis use along with many municipalities. In November voters will decide on ballot proposals for recreational cannabis use in Michigan and N. Dakota. Utah and Missouri voters will be deciding if they want a medical marijuana law on their books.


CANN should benefit from all the legalization measures, especially through consulting. Just because marijuana gets legalized doesn’t mean that people and businesses know what to do about it. As one Canadian journalist pointed out, many Canadians don’t even know where to get cannabis.


Recent Events

October 01, 2018. General Cannabis has hired accomplished national trial attorney, Brett Wendt, as Executive Vice President and General Counsel.  Prior to joining General Cannabis, Wendt most recently served as a lead member of the National Employment Group for respected law firm, Kutak Rock, LLP. While at Kutak Rock, Wendt represented national, regional and local clients in all matters related to business and employment law, having tried dozens of cases in both federal and state courts in Florida and Colorado.


September 04, 2018. General Cannabis Corp. is expanding its presence on the East Coast with the opening of a New York office. The New York office provides General Cannabis a strategic location to better serve existing East Coast clients while also attracting new talent and partnerships as the cannabis market in the eastern U.S. continues to develop.  Further, the opening of the New York office provides a hub for current clients looking for East Coast expansion opportunities.



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Next Big Crop consulting services include business planning and application writing to operations optimizations, management, and expansion.

Chiefton Supply Co. is the original high-quality Colorado Cannabis apparel company.

Iron Protection Group is a provider of security within the cannabis industry in Colorado.

Chiefton Design delivers the highest quality brand development and design to the legal cannabis market.



General Cannabis Corporation is the comprehensive resource for the highest quality service providers available to the regulated Cannabis Industry. They lease grow and related facilities (commercial real estate and equipment) to licensed business operators for their production needs. Next Big Crop Consulting has the experience and know how to walk you through every phase of Cannabis business from licensing and application, design and construction to operations and cultivation. Through Iron Protection Group, combat veterans provide security services tailored to the Cannabis industry including armed guards, training and secure transport services. Chiefton Supply Company is an apparel and design company based in Denver, CO. They specialize in innovative Cannabis Styled Clothing and Grahpic Design Services. Their newest project is to develop the premier co-working space, branded as The Greenhouse, for the cannabis industry in Denver, Colorado at The Greenhouse, 6565 E. Evans Ave. CANN is based in Denver, Colorado.


Financial review

Q2 2018                            H1 2018

Revenue                                                                       $1,114,541                       $2,057,023

Costs & Expenses                                                      3,605,858                        7,714,822

Other Expenses                                                          1,177,980                        2,477,885

Net Loss                                                                       (3,669,297)                      (8,135,684)


Total Assets                                                                 $13,262,315

Total Liabilities                                                                3,333,240

Shareholder Equity                                                        9,929,075


Stock influences and risk factors

Continuing growth in the cannabis sector could act as a catalyst for the company shares.

Cannabis remains illegal under federal law, and any change in the enforcement priorities of the federal government could render current and planned future operations unprofitable or even prohibit such operations.

They may be unable to obtain capital to execute their business plan.

Existing and potential customers, clients and tenants have difficulty accessing the service of banks, which may make it difficult for them to operate.


Stock chart

On Monday, October 8, 2018, CANN shares were trading at $3.15 per share on traded volume of 92K shares. The current RSI (14) is 39.36

At $3.15, CANN shares are trading below their 50 DMA and 200 DMA of $3.23 and $3.98 respectively.



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